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Uncover the History of Your Location with the Unique Relic App

[Content Intent: Product Education/App launch.

Audience: History enthusiasts unfamiliar with the app.

Rationale: The opening is written in emotion-driven language to draw in history enthusiasts and engage their imagination, before shifting to a punchier, product-focused language to communicate the app’s purpose efficiently. Features are presented in compact, benefit-led sections for skimmability, while a fictional case study provides social proof and demonstrates how the app integrates into existing behaviours, such as travel and museum visits. Accessibility, translation, and inclusion are framed as core values to connect with modern audiences. The CTA mirrors the wording used on the product page for cohesion across the website.]



Have you ever walked across a field, verdant grass the only thing that meets your eyes, and wondered about the people who walked there before you? Empty fields look almost as they have for millennia, making it easy to imagine yourself as a farmer of the Middle Ages. Perhaps they had much the same thoughts as you: wondering about the past, worrying about an argument, or fantasising about their future.


Yet, what if you didn’t just have to wonder? What if this knowledge was at your fingertips?


The new Relic app allows you to uncover the past lives of historical figures across the globe. Relic connects your present location to the lives, work, and experiences of historical figures who once stood where you are now. Whether you are a history enthusiast or a traveller eager to know more about the places you visit, it can be an enriching experience to connect with the history of your current location.



Relic’s Unique Features


  • In Their Own Words: Learn about how your surroundings influenced people of the past. Relic includes snippets of poetry, books, essays, diaries, and newspapers related to your present location, wherever you go.

  • View the World through the Eyes of History: Immerse yourself in the lives of historical figures through paintings and old photos incorporated into the storytelling. You will find pictures of historical notables, their loved ones, their homes, and the surroundings as they might have looked during the given time period.

  • Tailor the App to Your Interests:  Personalise your app to view exactly the stories you want to see. You can filter for specific time periods; diverse backgrounds, including genders, sexualities, ethnicities, and disabilities; and disciplines, such as art, literature, engineering, architecture, and philosophy.

  • Experience the Past Authentically: Enjoy stories of the past in both your mother tongue and the original language for authenticity and accessibility. Our team collaborates with historians from all over the world to ensure accurate translations.


How to Get the Most Out of the Relic App


  • New Destinations or Heritage Exploration: Access knowledge of historical figures from all over the world. Learn more about the history of foreign countries on your travels or experience your own culture and heritage more deeply.

  • Explore History Solo or In Company: Submerge yourself in the past on a quiet journey or bring a friend for some quality storytime.

  • Follow and Discover: Follow in the footsteps of historical icons with our Follow feature or immerse yourself in the complete history of your present location with our Discover feature.


Case Study: Meet Your Historical Figures


Owen McCallum is an English Teacher in the U.K. who was able to follow in the footsteps of Mary Shelley by using Relic.


Owen is a lover of literature who originally downloaded the app for free to test it out. He has always enjoyed visiting the former homes of literary greats, but felt the physical buildings didn’t provide a full illustration of their lives or the footprints they had left in the world.


After downloading Relic, he went on a trip to Switzerland, where he was able to read snippets of Mary Shelley’s work and stories of her time at Villa Diodati, including details of her strained relationship to her sister, while walking along Lake Geneva where Frankenstein was conceived.


“It was almost magical. Of course, I had to get the app. And it’s so convenient. I always bring my phone with me, anyway.”


In combination with museum visits, Relic could give Owen an almost complete idea of what his icons’ lives had been like.


You can read more about Owen’s story here [internal link].


Accessibility


All you need to access Relic is a phone and data, and you can use the app wherever you go.

History and culture should be accessible to all. With Relic, everyone will be able to learn more about the rich heritage of our shared world.


You can change the font and font size if you have dyslexia or a visual impairment, or instead have the text read aloud. If you have any ideas on how to increase the accessibility of the app, do not hesitate to get in touch.


We want to ensure that people in the future will be able to access history, so 40% of our profits go to archaeological conservation.


Conclusion


We built Relic because history isn’t contained to the four walls of museums – and your experience of history shouldn’t be either.


Relic lets you truly immerse yourself in the past and follow in the footsteps of historical figures you look up to. Learn more about your surroundings and how they influenced our history.


Try the Relic app for free and connect with the past wherever you go [link to product page].

 
 
 

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